Retail in Asia

In Markets

Mainland China foray a tough test for HK exporters

A group of beleaguered Hong Kong exporters who tried to tap into the Chinese mainland’s buoyant consumer market five months ago have found the experiment tough going.

Most of the 30 exporters who banded together under the umbrella of Ziti, a showcase label for promoting Hong Kong brands and products, are on the verge of pulling the plug on their involvement with the Sogo department store in Wuhan as sales have slowed to a trickle.

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