Successful retail not just plug and play any more
Quantity, quality, and low prices have been the raison d'etre for modern retailers – features nulled by the internet's own ubiquity and easy parking via Barcalounger.
But the internet isn't the total future. "Sometimes I just have to get out of the house!" cries one Chicagoland woman.
Property developer Jamestown, based in Atlanta, understands that it's not just plug and play anymore. "Malls have become a uniform experience," explains Michael Phillips, chief operating officer of Jamestown, a developer based in Atlanta, Georgia. Jamestown boasts dynamic retail concepts like Chelsea Market in Manhattan and Boston's Newbury Street, among others. "The successes will be those who deconstruct that model."
This is owned and supplied by Forbes.com and is protected by copyright.