The Vietnamese Ministry of Industry and Trade has set an ambitious plan to help locally-made products penetrate overseas supermarkets.

This move was conducted as part of the ministry's export strategy for 2012.

Dang Hoang Hai, an official from the ministry, said helping locally-made products in global retail and supermarket chains would be integral for the country's export plan. This strategy was designed to gradually generate opportunity for domestic export activity, especially for major exports like farm produce, fish, food, garment and textiles, and handicraft products.