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Qeelin plans major mainland China expansion

Qeelin, a Hong Kong-based high fashion jewelry brand has plans to double their mainland locations in China in just two years. The brand, which was bought by Kering in December 2012, will be debuting its first high-jewelry collection on 30 June. Guillaume Brochard, the cofounder and CEO of Qeelin disclosed to Women’s Wear Daily that Kering’s acquisition of the brand has proven very beneficial for both partners. “Joining Kering has allowed us to go further and faster, namely in the development of the collections,” he said.

 

(Source: Red Luxury)