Foreign wine producers are the latest to take advantage of China’s booming e-commerce sector, and the results have been remarkable. According to a report published by Bordeaux Management School in France, 27 percent of wine sales in China last year were made over the internet. By contrast, online sales accounted for only 8 to 10 percent of wines purchased in Europe and just 2 percent in the United States. Wine sales worldwide total more than USD5 billion every year.
(Source: Red Luxury)