Retail in Asia

In Trends

Thailand’s Jay Mart, Singer agree to sell each other’s products

Thailand’s mobile phone and accessories retailer Jay Mart Plc (JMART) is bringing its mobile products into the direct-sales channel via SET-listed Singer Thailand’s hire-purchase network. Singer will place Jay Mart’s handsets on the shelves of its existing 100 shops to maximise space.

The synergy comes after Jay Mart this week bought a 24.99 percent stake in Singer for THB945 million (USD28.1m).

"With Singer’s 200 outlets, 3,000 direct-sales staff and solid customer base combined with Jay Mart’s 255 retail shops nationwide, we’ll have an excellent distribution network and direct-sales team," said Jay Mart chief executive Adisak Sukhumwittaya.
 

(Source: Bangkok Post)