Retail in Asia

In Trends

Online shopping is growing rapidly in China

China’s 420 million internet users spend around a billion hours each day online – and last year, 185 million made at least one online purchase.

E-commerce is changing the way Chinese consumers think about shopping: online, it is more social than a hard sell. It’s a new engaging experience to savour.

More than five million small online stores operate across China, some from small apartments or even college dormitories.
 

(Source: BBC News)