Retail in Asia

In Trends

Amazon.com introduces electronics holiday gift guide

Amazon.com has released its annual Electronics Holiday Gift Guide, a curated list of more than 500 of the top electronics gifts of the season, which it said features three times more deals this year.

Organized by eight unique personas, including the “gamer” who has to have the latest games and hottest accessories, wearable enthusiasts that are “decked in tech,” and music fans who love to rock, making it easy for shoppers to find the right gift for the electronics lover on their list.

Customers can also filter by price, discount, category, persona, and customer reviews, and explore featured lists like Amazon Family, Amazon Student and editor picks.

“Throughout the holidays, electronics are always some of the most wished-for items on Amazon Wish Lists and this year there are a number of hot gifts for customers to discover – from wearables for healthy living to a wireless home theater,” said Laura Orvidas, Vice President of Consumer Electronics for Amazon.com.

In 2013, top electronics gifts included streaming media players like Roku and headphones like Beats by Dre. This season, customers are excited about home automation products like the Belkin WeMo Lighting Starter Set and wearable tech like the Misfit Shine.

Anticipated best sellers for 2014 include: Basis Peak Fitness Tracker, Fire HD 6, WeMo Mr. Coffee Coffee Maker, Fire TV and Fire TV Stick, Misfit Shine, Bose Quiet Comfort 25 Headphones, Samsung Curved 55-Inch 4K Ultra HD 120Hz Smart LED TV, GoPro Hero 4, Belkin WeMo Lighting Starter Set, and ASUS Flip TP500LA-AB51T.