Retail in Asia

In Trends

Online retailer MatahariMall sets 20pc market share target

Lippo Group’s new e-commerce unit MatahariMall is embarking on an ambitious expansion plan, aiming for a 20 percent market share of Indonesia’s web-based retail sector by 2020, its chairman said on Wednesday.

MatahariMall.com chairman Emirsyah Satar said the potential of the e-retailer, which is slated for an official launching in September, is similar to Chinese e-commerce giant Alibaba’s in light of Indonesia’s huge untapped e-commerce market.

Indonesia’s e-commerce market is currently worth around USD1.3 billion, constituting only 1 percent of the national retail market.

(Source: Jakarta Globe )