Retail in Asia

In Trends

Square unveils app marketplace

Square has launched its own marketplace for sellers to discover business applications that fit their businesses.

The Square App Marketplace aims to make big-business tools simple, easy to use, and available to anyone. All Square sellers can now easily locate more options to customize their business and operate with ease.

“Through Square App Marketplace, we have access to lots of different tools that work together to help our business run smoothly,” said Nicole Yeary, president and founder of Ms. Tech in Chicago, Ill. “We discovered SumAll through Square, and now we use it to track social metrics alongside our paid invoices. We use QuickBooks for accounting and IFTTT to automatically log all transactions in a Google spreadsheet. Access to these integrated apps lets us see the full picture and boosts our confidence in day-to-day operations.”

Since launching its software partner platform a year ago, Square has added integrated apps from Intuit QuickBooks, Xero, Stitch Labs, IFTTT, TaxJar, SumAll, Fresh KDS, Shopseen, and ShipStation. In addition to software partners, any developer can create purpose-built tools for sellers of all sizes via Square’s platform.

Square’s complete register service is a full point of sale with tools for every part of running a business, from accepting credit cards and tracking sales and inventory to small-business financing.