Louis Vuitton

LVMH 1Q sales beat expectations, defying slowdown

Source: 
cpp-luxury.com

Revenue at LVMH, world's largest luxury group, climbed 25 percent to EUR6.58 billion (USD8.64b), sales growing by 14 percent excluding currency shifts and acquisitions, up from 12 percent in the last three months of 2011.

Demand for LVMH's products is rising even as China's economy slows and Europe's debt crisis weighs on consumer spending. The Sephora cosmetics chain and DFS duty-free stores led the gain as sales at the selective retailing unit surged 18 percent on a so-called organic basis.

Louis Vuitton, Cartier score in China

Source: 
Warc.com

Louis Vuitton, Cartier and Hermès are considered to be some of the most desirable luxury brands among affluent Chinese consumers, a study has found.

The Hurun Research Institute, the consultancy, surveyed 503 wealthy shoppers with an average net worth of CNY63 million (USD9.99m). In all, the wealth of respondents had grown by 15 percent year on year, but annual consumption actually fell by 9 percent, to CNY1.8m.

Luxury brands tailor approach to India

Source: 
Warc.com

Luxury brands like Louis Vuitton and Rolex are taking a tailored approach to meeting the needs of Indian shoppers as they seek to drive revenues in the fast-growth economy.

To tap into the enormous interest concerning the inaugural Formula 1 Grand Prix held in India late last year, Louis Vuitton made 200 limited edition Tag Heuer timepieces available.

Louis Vuitton to launch its first ever fragrance this year

Source: 
cpp-luxury.com

Louis Vuitton reconfirmed last week it has hired reputed French ''nose'' Jacques Cavallier Belletrude to create the brand's first ever fragrance.

The Louis Vuitton fragrance will only be available at Vuitton stores.

Britain's stores tempt Chinese shoppers

Source: 
guardian.co.uk

As a harbinger of a gradual shift in global power it is easy to miss: a discreet red, blue and green banded symbol bearing the mysterious legend UnionPay. But walk into Harrods, Selfridges and other high-end stores and you will see it at many tills, meaning the shop accepts China's most popular bank card and is thus actively chasing income from one of the few global economies still expanding at speed.

Fake luxury shopping bags are hot sellers in logo-obsessed China

Source: 
red luxury

Forget about fake luxury handbags, China’s infatuation with logos and status has extended to shopping bags emblazoned with brand names like Chanel, Gucci, Burberry, Hermes, and Louis Vuitton. Demand is strong enough to spur a market for fake luxury shopping bags.

According to China Daily, there are "more than 80 online stores selling Chanel paper shopping bags. Some 70 are selling Gucci paper shopping bags." Most are imitations that sell for CNY5 (USD0.78) to CNY40 (USD6.30).

Louis Vuitton opens new flagship Maison in Australia

Source: 
cpp-luxury.com

Louis Vuitton on Saturday reopened its flagship in Australia, as a Maison concept – a lavish luxury store concept only available today at 13 other international locations.

Louis Vuitton Maisons include London (Bond Street), Paris, Sinagpore (purpose-built man-made island) etc.  

Louis Vuitton elevates exclusivity for top customers

Source: 
red luxury

It’s luxury brands’ growing dilemma: how to sell more and remain exclusive. World-renowned handbag maker Louis Vuitton seems to have found an answer. The company has created a purchasing experience for customers that psychologist, consultant, and author Peter Collett calls "fantasia". "The surrounding is as important as the product," Collett said. Mixing art and luxury to "create a little bubble" leads clients to feel special, he said.

Brands use Sina Weibo to engage Chinese consumers

Source: 
Warc.com

Brand owners including Louis Vuitton, Unilever and Coca-Cola are using Sina Weibo, a microblogging platform, to engage Chinese consumers.

Luxury brands such as Louis Vuitton, Gucci, Coach, Burberry and Longines all have a presence on this service, deploying it for purposes ranging from promoting their products to publicising new stores.

For Louis Vuitton being too popular in China is not good, says expert

Source: 
CNBC

Being popular is proving to be a bad thing for luxury retailer Louis Vuitton in China. The brand sells so well there, which is its second-largest market in the world, that it is becoming too common.

Lately, instead of China’s wealthy, the middle class has been fuelling sales at Louis Vuitton.

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