NIKE Inc., through its strategic partnerships team, has taken a minority investment in US-based start-up Reflektion, an innovator in online retail predictive analytics.
Christiana Shi, NIKE's President of Direct to Consumer, said Reflektion’s technology offers potential personalization capabilities to further enhancs consumers’ online experienc.
The company expects its e-commerce business to be one of its biggest drivers of revenue growth in coming years, with Nike.com revenues expected to grow four-fold by the end of fiscal year 2017.
Global eCommerce companies are missing significant opportunities to improve the effectiveness, reach and return of their marketing and sales programs, according to a new survey of 160 global retail organizations conducted by SLI Systems (www.sli-systems.com) (NZX: SLI).
While online retailers' top priorities for 2014 are their e-commerce platform, site search and SEO, followed closely by mobile and customer-focused analytics, 57 percent admit to not utilizing their site search reports and information to enhance marketing programs, a new survey found.
The disconnect in trading conditions between discretionary and non-discretionary retail spending in Australia was confirmed on Monday with the release of December 2011 retail trade data by the Australian Bureau of Statistics (ABS), which highlighted annual food turnover has continued to grow strongly at 4.2 percent, while department stores and clothing turnover posted an aggregate fall of -2.6 percent; the worst annual performance on record.
Eastman Kodak Company announced on Thursday that, consistent with its previously announced intention to sell non-core assets to sharpen the Company's focus on its digital growth initiatives and accelerate Kodak's transformation to a digital company, it has agreed to sell its Eastman Gelatine Corporation business to Rousselot, part of the Netherlands-based Vion Food Group.
Online retail giant Amazon recently announced "Best of Digital" store, which features recommendations from Amazon's team of editors on must-have movies & TV shows, music, video games, software, mobile apps, magazines and Kindle books, along with hundreds of deals on digital content.
Gap Inc. on Friday announced the launch of its first flagship store in Hong Kong. The store is Gap's ninth in the Greater China region as the company continues to expand the international reach of its brands through its franchise, online and company-operated channels.
Starbucks Coffee Company has recently announced the expansion of Starbucks VIA Ready Brew to six additional countries, bringing its availability to all Starbucks locations in Asia.
This September, Starbucks stores in South Korea, Indonesia, Malaysia, Singapore, Thailand and Australia will carry Starbucks VIA Ready Brew in Colombia and Italian Roast. This expansion doubles the number of countries outside the US, and further builds upon the company’s global coffee leadership and expertise, through a broadened coffee portfolio.
Japanese Entertainment Enterprise Group, Bandai Namco Holdings Inc.'s subsidiary company, Bandai Korea Co., Ltd. has opened the Korean version of official Gundam Information Portal Site which is managed by the same group, www.gundam.info on 15 July.
Gundam Info portal site which will deliver all the latest Gundam news every day, has already been published in Japanese, English, Simplified Chinese, Traditional Chinese (Hong Kong), Traditional Chinese (Taiwan), and opened recently in Korean, to convey all the latest information within Korea as well as around the globe.
The Procter & Gamble Company on last Friday filed a lawsuit against Luhns GmbH, a private-label manufacturer and distributor of Hand Dish Washing liquids, in the District Court of Düsseldorf, Germany (Landgericht Düsseldorf). The lawsuit alleges that Luhns GmbH is violating P&G's intellectual property by manufacturing and selling certain Magnum(TM) private label Hand Dish Washing detergents to a retailer in the UK.