Maruti Suzuki is
Maruti most trusted automotive brand in India, says report
The country's largest carmaker Maruti Suzuki is the most trusted automotive brand in India but when it comes to branded fashion Indians swear by Armani, rating the Italian label as the best, according to a report.
As per "The Brand Trust Report, India Study 2012", complied by Brand Trust Advisory, Maruti Suzuki is followed by BMW, Hero Honda, Toyota and Honda in the list of the most trusted automotive brands in India.
Maruti set to drive into India's premium segment with Kizashi
After small cars and entry-level sedans, India's Maruti Suzuki is taking up a new challenge – the premium sedan segment.
With the launch of Kizashi scheduled for December-January, the company is working on a new marketing and communication drive to woo a new set of high-end customers.
The company is considering launching the sedan only in select dealerships, starting with large cities, senior Maruti Suzuki officials said.
Maruti faces capacity crunch as sales surge for India's largest car producer
India's largest car producer – Maruti Suzuki – has a problem. While the automaker is seeing growing demand for its cars, it does not have sufficient production capacity to match it. And this capacity constraint is not likely to be lifted before 2012.
The company, which sold over one million cars in the last financial year, expects sales to go up by around 10 percent. In simple terms, this means that its engineers have to produce over 100,000 more cars in a plant which is already working at over 100 percent capacity.
