Viet Nam News
Vietnamese consumers pick highest quality companies
The Association of Vietnamese High-Quality Goods Producers on Tuesday published a list of 419 certified enterprises for 2012, selecting them from 716 companies voted by domestic customers.
The association's survey on consumer awareness of brand names found that factors that affected purchasing decisions included trademarks, easy access to the product, price and consumption habits.
Around 72 percent of consumers remain devoted to traditional markets and 28 percent of them use modern distribution channels such as supermarkets and convenience stores.
Amway Vietnam opens Hanoi office
Amway Vietnam opened a new office in Hanoi on Monday, "a milestone marking the development of the company", according to a spokesperson.
"I'm glad that after just a short period of time since opening, Vietnam has become one of the strategic markets of Amway regionally as well as globally with strong growth potential," said Doug DeVos, CEO of Amway Corporation.
Established in Vietnam in 2008, Amway Vietnam has gradually built a distribution network throughout the country with increasing growth rate.
Vietnam to triple total export turnover in 2020
Vietnam's new import and export strategy has been approved to triple total export turnover in 2020.
Under the strategy for 2012-20 and its vision to 2030, it sets out specific targets to reach an average export growth rate of between 11-12 percent a year between 2012-20.
The strategy aims for an average annual export growth rate of 12 percent between 2011-15, 11 percent for 2016-20 and 10 percent for 2021-30. The growth rate of imports was expected to be lower than the export growth rate.
Vietnamese goods popular in domestic supermarkets
Vietnamese goods have accounted for an overwhelming majority of supermarket stock, two years after the "Vietnamese people use Vietnamese products" campaign was launched in the country, a conference discussing the campaign's outcomes revealed.
Vietnamese consumers in both rural and urban areas had developed an appreciation for local products, even paying more for domestic goods, conference speakers said.
